CREATIVE CONTENT WRITER - ENGLISH

Position Overview:

Creative Content Writer role will craft engaging and persuasive written content that effectively showcases our properties, services, and brand.Your work will include writing property descriptions, blog posts, website copy, email campaigns, social media content, and other marketing materials to attract potential buyers, investors, and clients.

The ideal candidate is a skilled storyteller with a strong understanding of the real estate industry, an eye for detail, and the ability to create compelling content that resonates with diverse audiences.

Key Responsibilities:

1. Content Creation:

• Craft content tailored to the Dubai real estate market, spanning blogs, social media, email campaigns, and website content.
• Collaborate with the design team for visually engaging assets.
  
  

2. Content Strategy & Competitor Analysis:

• Develop content strategies aligned with marketing goals.
• Research competitors, deriving insights to enhance our content offerings.
  
  

3. Social Media Management:

• Manage content postings across social platforms, ensuring regularity and engagement.
• Stay updated on real estate-specific social media trends.
  
  

4. Industry Research:

• Research real estate trends and market dynamics specific to Dubai.
• Ensure content relevance to the target audience.
  
  

5. Editing & Proofreading:

• Review and refine content for clarity and brand consistency.
  
  

6. Content Promotion & Distribution:

• Work with the marketing team for effective content distribution.
• Create promotional materials to enhance content reach

Qualifications:

• Bachelor’s degree in English, Journalism, Marketing, Communications, or related field.
• Minimum 5 years of content writing experience, preferably in real estate, marketing, or a related field.
• Exceptional writing, editing, and proofreading skills.
• Experience writing for different formats, including web copy, blogs, email campaigns, and social media.
• Ability to craft compelling narratives that align with brand messaging and resonate with diverse audiences.
• Familiarity with real estate terminology and trends is a plus.
• Proficiency in content management systems (e.g., WordPress) and Microsoft Office Suite.